Let's call this a "Making Of" or "Behind the Scenes" story. You know me, I don't like stuff. I like multi-purpose objects that store nicely, not bulky one-use-only things like studio lighting or elaborate photography props.
So how do I shoot my product photos for Jasper & Love, like this one?
Simple! First, use natural light ALWAYS. This is more difficult half the year when I'm only home during daylight on weekends.
Second, white reflects light. I keep a light source on one side and a piece of white paper on the other, to keep the shadow from getting too dark. As below, white paper below the set is also helpful.
Third, glass! I love glass backdrops, because the surface abstracts whatever is actually there. This will become more interesting in following images.